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Digitising Circular Economies in Construction

In this insightful Soil Link podcast episode, we are thrilled to host Peter Evans from McFadyen Digital, a leading expert in platform marketplaces and the circular economy. Peter, who also co-chairs the MIT Platform Strategy Summit and serves on the Forbes Business Council, brings a wealth of knowledge from his extensive experience at KPMG and GE.

We discuss how the platform connects construction suppliers with buyers, facilitating material reuse and distribution. Our digital platform not only promotes CO2 emission reduction and waste minimisation but also supports the circular economy and cost savings.

Peter shares his insights on the evolution and power of digital platforms, drawing parallels with successful models like Airbnb. He emphasises the importance of data in improving decision-making and creating value, highlighting how platforms can reduce transaction costs and enhance efficiency.

We explore the critical factors that make a platform effective: aggregation of supply and demand, creation of network effects, reduction of friction, and ensuring trust and safety. Peter explains how these elements can drive the success of platforms, especially in fragmented markets like construction.

Our discussion extends to the challenges and opportunities in developing circular marketplaces. We examine how new technologies are digitising reuse markets, making it easier and more efficient to match buyers and sellers of secondary materials.

Join us as we explore the transformative potential of platforms in the construction industry and beyond. Learn how Soil Link aims to revolutionise material management, promote sustainability, and create a more efficient and interconnected marketplace.

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